Marketing – Bending All The Rules.

marketing procuremnt-01Who doesn’t like great marketing? I love the passion of it, the ways in which people come up with clever ideas to make us laugh or think, or even point out something so historically obvious that we think we should have thought of that ourselves. It can’t be an easy thing to continuously try and innovate new ideas and push the boundaries so far, especially when exactly that has been a constant for such a significant amount of time. Continue Reading

Market Like a Butterfly, Spend Like a Bee

butterfly and bee2-01With competition upping their game every single day, you have to run more and more projects together to be able to compete, thus controlling finances has become one of the most important aspects of any business. What good is any idea (that could possibly be worth millions) if money is allowed to enter and exit unchecked? When a company has employees who spend company money, it can be no surprise to find that money may (just possibly) disappear. This can obviously cause a lot of frustration for the CEO who’s company is losing money that could have been invested. With technology cutting through the blurred lines of disappearing money, it has become easier for you to keep track of money going in and out of the company, and have complete control in order to move forward. Continue Reading

Money Discipline For Children, The CFO Way

cfo teachings-01A child grows up and reflects what they were taught from a young age. So if you don’t want your children to grow up to be an ATM machine that spills out money they don’t actually have, best start teaching them to be as financially responsible as a CFO. Teaching a child the basic rules of managing their own finances from a young age, will give them the necessary foundation that leads up to adulthood. If you want the youngsters to understand that you stay rich by spending as if you are poor, think like a parent but teach like a CFO. We live in a world where the majority of the population is controlled by money. Every dream your child has will require an abundance of this paper, which they will have to learn how to spend or save. Continue Reading

The Brexit Effect

brexit-01By now you’ve probably heard all about Brexit, regardless of what part of the world you live in, if you still don’t quite understand it or why/how it happened you are not alone, most of the United Kingdom are in the same boat themselves. It even seems that a lot of people didn’t even really know what they were voting for, which in itself is even scarier than the uncertainties people have about the future of the United Kingdom, especially when it comes down to the economy. Continue Reading